The age of the Metaverse is here, and it is just scratching the innovative surface. The idea of the internet coming more to life with 3D/AR/VR is EXCITING IN GRAND PROPORTIONS.
Mark Zuckerberg has clearly articulated his immense exuberance for what’s next on the web. He has sent a powerful message with the change of his company’s name from Facebook to Meta Platforms Inc, better known as Meta.
The Metaverse adds excitement, but that does not mean you will not possibly have to deal with cyber security challenges. Challenges such as ransom ware removal and overall cyber security malware readiness are items that need your attention more than ever.
Let’s further delve into this exciting new frontier on the web, also known as Web 3.0. Let’s also explore how cyber security ties into the picture.
An Expected Wide Adoption of Avatar Use
One aspect of the Met averse that many are likely to notice sooner rather than later is the use of Avatars in all types of messaging and work collaboration/communication applications. This is a massive game-changer in this space and poses an impressive value proposition at the personal and business level.
Chat platforms and collaboration platforms currently rely on emojis, stickers and GIFs to help express emotional interactions. Out-of-the-box stickers, emojis and GIFs are static, which is the polar opposite of the dynamic nature of human emotions and body language. Avatar-based interactions will raise several bars when it pertains to body language expressions in non-video-based interactions.
With customized 3D avatars, users can now establish a digital identity in each platform respectively. For example, in a future release of a Metaverse enabled WhatsApp, you may possibly use a tool to create a unique avatar to use in Metaverse chats with other advanced features in place.
Entertainment Platforms
Entertainment platforms for music, movies and shows such as SoundCloud, Netflix, Spotify, Apple Music and Prime Video are likely to enrich their platforms by enabling community members to communicate via virtual 3D spaces and avatars and engage via Metaverse related technologies.
Fans potentially may be able to connect in the near future to a live stream on platforms such as YouTube and interact with artists and other fans using avatars and other Metaverse-related technologies.
3D Virtual Spaces & Avatar Use in Work Collaboration Apps
Bill Gates has predicted that within the next 2 to 3 years, most virtual meetings will move to 3D virtual spaces with employees using digital avatars to communicate. Microsoft Teams is already moving very rapidly in that direction. It looks like any other players in this space will have to invest in Metaverse R&D – research and development in this sink or swim competitive environment.
Cybersecurity & Avatars
Behind all this warranted Metaverse-related exuberance, there are many potential cybersecurity-related vulnerabilities. This technology will likely evolve web usage significantly and can catch cyber citizens off guard, resulting in wide spread complacency.
We must be mindful that avatars will potentially be our digital identity, which could potentially open the doors to digital id theft.
For this reason, amongst other important ones, ensuring that you have a comprehensive cyber security malware protection solution on all your endpoint devices is critical. In addition, you should ensure that a VPN solution is purchased to add a robust level of anonymity to your web activities.
